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The 22nd Seosan Haemieupseong Festival evolves into an eco-friendly event embracing ESG values. 2025.11.10

Green festival model with eco-smart fountains and reusable containers

 
 
The 22nd Seosan Haemieupseong Festival, held last month, is being recognized for successfully
concluding while presenting a new direction as an eco-friendly festival that embraces
ESG (Environmental, Social, and Governance) values beyond history and tradition.
 

The Seosan Cultural Foundation (Chairman Lee Wan-seop) announced on the 22nd that this year’s festival,

held from September 26 to 28 at the Haemieupseong Fortress area under the theme

“Goseong Bangga Season 3 – Encountering the Wisdom of the Past, Present, and Future,”

was well received as a green transition festival emphasizing environmental protection and sustainability.

 

This year’s festival drew attention with various initiatives to put ESG values into practice.
Across the venue, visitors could participate in hands-on programs promoting sustainability

— including the expanded use of reusable containers, eco-friendly food stalls, utilization

of wind and solar power, pedal-powered juice-making experiences, and an eco-friendly zone.

Notably, many attendees voluntarily joined the waste reduction and recycling campaign

by using reusable containers, eco-bags, and environmentally friendly keyrings.
Eco-themed activities that combined play and learning also received

an enthusiastic response from families and children.

 

The highlight of this year’s festival was the introduction of the

nation’s first “Eco-Smart Safe Drinking Fountain.”
This system continuously monitors water quality in real time,

ensuring clean and safe drinking water while addressing the

shortage of fountains within Haemieupseong Fortress.

It significantly reduced the use of disposable plastic bottles and

contributed to lowering carbon emissions, earning praise

as a symbolic feature of an eco-friendly festival.

Lim Jin-beon, CEO of the Seosan Cultural Foundation, stated,

“This year’s Haemieupseong Festival went beyond being a simple traditional cultural event — it became a meaningful festival where citizens actively practiced carbon reduction and environmental protection together. We will continue to promote ESG values and develop it into a sustainable cultural festival for future generations.”

Meanwhile, the Seosan Haemieupseong Festival — a regional flagship event that reinterprets

the history and culture of the Joseon-era Haemieupseong Fortress in a modern way —

has established itself as Seosan’s leading cultural and tourism attraction,

drawing over 200,000 visitors each year.

 

Source : https://www.news1.kr/local/daejeon-chungnam/5950238

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